Our ads outperformed previous ad campaign types for this campaign and helped increase signups for research materials trials. We saw average CPCs of $0.03 from August to October, a click conversion rate of 7.22% from November to December, and 2,900 total conversions from August to December 2021. The ads proved the value of programmatic ads when targeting niche audiences and we’ve taken on many more campaigns for SAGE. We look forward to helping them continue to grow as we continue to refine their campaigns.